In just the past Chinese New Year Golden (1752.20,2.70,0.15%) weeks, China's only tropical seaside tourist city - Sanya's tourism market, "booming wealth", described as "a beacon for the winter."
Sanya City Tourism Commission released statistics show, the Spring Festival Golden Week, Sanya 484,000 passengers were tourists, up 12.95%; tourism revenue 3.32 billion yuan, an increase of up to 70.35%.
Climate and environment that
Ever since the Golden Week, the tourism market on the unusually hot, Chinese New Year "Golden Week" even more so. Today, more and more people go home by the previous New Year into a "Spring" family, and Sanya is their last choice.
Tourism Research Institute in China and Ctrip has released the Spring Festival Golden Week 2012 popularity rankings, Sanya ranked second within the tourist destination, second only to Xiamen. According to the way cattle travel monitoring data, during the Spring Festival, booking through the website alone put it firmly in the domestic hotel demand to hold the event in Sanya, Lijiang was ranked second in the hotel booking about 5 times.
Fly together with the popularity of the "price", as early as the Spring Festival, correspondent in a travel Web site, from Beijing to Hainan 6 offer luxury travel team, 18 the starting bid of 7130 yuan, 22 New Year's Eve and New Year's Day for the 23 "real-time pricing," while Big Year up to 12 480 yuan more. Over the same period of the Beijing team to travel to South Korea 5, 6, Team Japan Tour, Phuket 6 offer outbound travel, etc., more than 4,000 yuan to 5,000 yuan in the starting range.
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Turning to Sanya as "Spring," the popular cause, the famous cultural tourism expert Dr. Liu Simin said that Sanya is China's best holiday coast, marine natural scenery featuring seaside resort, especially in our products stand out. Spring is in the season for the coldest period in China, most parts of the tourism industry is the most depressed period of time, Sanya unique as the spring and summer temperatures, in sharp contrast with the mainland, so many years of winter tourism in China continuous hot spots, known as the Chinese Winter Tourism's "Antarctica."
Si-Min Liu said the Chinese New Year, usually at home, reunion, family gathering, you can bring warmth, and travel the New Year, we should find differences, but also need warmth, Sanya warm comfortable climate can create a different kind of festive atmosphere.
In addition, compared to the outside of the tropical islands, "New Year abroad, although you can enjoy the exotic, but lack in flavor, and the formalities relatively complex planning cycle is relatively long." Liu SM case said.
Takahashi Canada duty-free shops
Islands tax policy since May 2011 has been formally implemented, widely disseminated in the tourists, increasing awareness, the growing influence. This year, Sanya duty-free exemption policy ushered in the Islands since the implementation of the first Chinese New Year "Golden Week", and since the creation of a duty-free shops operating on the amount of record sales.
According to statistics, 22 to 28 January, total tourists in Sanya duty-free shops about 13 million people, achieved sales of more than 60 million; January 25 is to reach 21 000 people, achieved sales of 12.9 million yuan.
Reporters learned from the Sanya duty-free shops, in response to the Spring Festival exams, duty-free goods prepared by increasing the volume, increase service frequency, new cash register point of POS machines and other measures to ensure normal operation during the Spring Festival. Meanwhile, according to consumer demand, Sanya has also added a number of duty-free cosmetics brand, and the introduction of the world's top jewelry brand Bulgari (microblogging) (Bvlgari).
Sanya City Tourism Commission sample survey of visitors, 63 percent of the surveyed visitors to enter duty-free shops in Sanya, of which more than half of the tourists to buy duty free. Sanya Municipal Bureau of Commerce, according to sampling statistics, retail sales of social commodities Sanya $ 157 billion, an increase of 36.7%. Proved Islands tax-free implementation of the policy effectively pushed Sanya's tourism market, but also further boosted consumption.
However, the responsible travel Cool News people are a different view: "get the message from the current point of view, the main duty-free islands for the foreigners and domestic tourists in this area has not been much benefit, so, I think The policy also did not play in attracting visitors to the Spring Festival much effect. "
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